On Saturday November 1, for the first time ever in Ghana, 50 guests dined in the dark at Ghana’s 5 star Labadi beach hotel, courtesy of Sixth Sense Manifesto.
Sixth Sense Manifesto, a brand management agency was celebrating their 1year anniversary for which they conceptualised a dining in the dark experience where guests entered a pitch black room and were required to use all of their senses in order to determine what food they were eating for starters and their main.
Guests were excited and fully participated in the evening, with a lot of laughing, singing, talking and networking taking place, it was an exhilarating experience.
‘At Sixth Sense Manifesto, we are all about engaging end-users and delivering unique experiences that would last a lifetime. We couldn’t think of any better way to deliver our brand manifesto and heighten our audiences senses’ quoted Ms Nadia Takyiwaa-Mensah, CEO of Sixth Sense Manifesto.
Miss Takyiwaa-Mensah continued…‘The waiting staff at Labadi beach hotel, were absolutely amazing! They had the right energy for the job and we were totally impressed by their execution, considering they had a total of 40mins training over a period of 2 days. The food options that Labadi beach hotel offered was absolutely delicious, our experience with the team was just fantastic, they’ve worked hard for their 5 stars’
Post-dinner, guests applauded the waiting staff of Labadi beach hotel for their excellent performance as they navigated through the dark and served drinks and food to all guests without any accidents. The waiting staff were excited by the experience and was recorded saying they had never experienced anything like this before and were very happy to be part of it.
As guests were leaving the feedback was overwhelming, ‘I had the best time, I’m so proud of Sixth Sense’, ‘Sixth Sense done so well, it was amazing’, ‘What a fantastic evening, had a ball! You made my year in Accra’, ‘Yesterday was an amazing night. I’m still speechless that I had such an amazing experience…wish I could do it all over again’
Sixth Sense Manifesto reported that since their re-branding in November 2013, their agency has taken a new form, with better structures, approaches and strategies.
The 14 strong team with an operating agency in Accra and Lagos reported that they performed over 62% against their first quarter target and an amazing 194% against their second quarter target.
With businesses such as Wilmar Africa, Right to Dream, Merck, Reckitt Benckiser, Distell being under their belt the agency are set to continually rise in the coming years.
Miss Nadia Takyiwaa-Mensah stated ‘God has been good to us this year, as our agency is in full affect. Our staff are very dedicated to the work, our clients and the team which goes a long way. It is never easy doing business, so we truly thank God, our clients, our vendors/suppliers and everybody who is working positively with us’.
Sixth Sense Manifesto have hinted that they are in talks with Labadi beach hotel to offer the dinning in the dark experience for a limited time to corporate and private parties.